When I first joined Pinterest, no one I knew was on it yet. It was ok, but I didn’t really think much of it. I pinned a few things on board and waited for more friends to join in. Suddenly, overnight it seems, pinterest exploded.
Before I knew it, I was getting hundreds of hits from the site. If I searched for images sourced at my site, I found recipes I had almost forgotten about. People were choosing to pin pictures taken by me, because they liked what they saw.
I can’t tell you how much this made my heart swell. No longer was I getting sad and dejected from rejections from the big food “p0rn” sites, I was looking at my listing for encouragement. Pictures posted on pinterest are a democracy. The people are picking their favorites, not a subjective panel of judges.
I think I discovered that people were actually pinning from my site while I was in my blogging slump. Seeing that people liked what I had posted in the past got me writing this blog again. To me, this blog is about connecting with readers. Either visually or by convincing people to try my recipes.
So I learned to love pinterest, to participate in the community. I created boards of various interests, I posted other people’s foods that I found interesting. I helped build pinterest.
In the same way, readers shared my posts. They drove traffic to my blog. In the last 30 days, pinterest is 3rd in sources of traffic, a major food “p0rn” site is 4th. I can only imagine that as Pinterest gets bigger, more of my traffic will come from the site. That is assuming that my readers will continue to like what I’m posting enough to share it with their followers.
Bloggers are starting to tailor their blog posts to the site. A great idea for food bloggers is to crop images vertically instead of horizontally. This way more of the image is visible in the feed. Others have been creating text images to lure followers to actually click on the pin. A good strategy if your post doesn’t have any pictures worth pinning.
I really think that to use pinterest as a promotional tool however should be used in moderation. I don’t care if you have thousands of followers, if you don’t aren’t participating in the community you don’t get pinterest.
I actually leaves me feeling quite upset when I visit a popular blogger to find that they are posting only their own stuff. Social media is about community building. I only hope that the blogger shown below will eventually correct her ways and start using pinterest as intended. I can understand creating a board of just your creations, but without other boards you are just using Pinterest for your own purposes.
If only I can change the feeds to only show foods or home improvement ideas. I get sidetracked way too easily. I had to make a whole board of tempting sweets because I kept finding them when looking for a healthy dinner idea.
What do you think of Pinterest? Are you on it? Leave me your username so I can follow your boards.
P.S. On a totally unrelated note it’s time to vote for the Homies. You can vote for multiple blogs but you can only vote for each blog once. Sometimes I Veg is nominated for Best Recipe Blog and Best Healthy Cooking blog. I would love if some of my readers would vote for me and their other favorite blogs in the categories